E-Mail-Marketing ist ein wichtiger Teil des digitalen Marketings. Dieser Artikel beinhaltet 10 kostenlose Vorlagen, die Unternehmen verwenden können, um ihre Marketing-E-Mails effektiver zu gestalten und ihre Zielgruppe besser anzusprechen.
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Die Zahl der weltweiten E-Mail-Nutzer belief sich 2019 auf 3,9 Milliarden und wird 2024 auf 4,48 Milliarden Nutzer anwachsen, laut Statista. Aus diesem Grund geben Unternehmen immer mehr für E-Mail-Marketing aus und nutzen es, um Interessenten anzuziehen, bestehende Kunden zu behalten, Verkäufe zu erhöhen und den ROI zu beschleunigen. Effektive E-Mail-Marketingkampagnen können das alles leisten. Da es sich um eine der kosteneffektivsten und umsatzstärksten Formen des digitalen Marketings handelt, wird erwartet, dass die weltweiten Ausgaben für E-Mail-Marketing in den kommenden Jahren weiter steigen werden. Sehen Sie sich mehr Gründe an, warum E-Mail-Marketing wichtig ist und werden Sie von unseren 10 kreativen Marketing-E-Mail-Vorlagen inspiriert.
Ob Sie mehr Kunden gewinnen oder Ihre Beziehung zu bestehenden Kunden stärken wollen, E-Mail-Marketing kann Ihnen helfen, Ihr Publikum direkt zu erreichen und Ihre Geschäfte voranzutreiben. Sehen Sie sich die folgenden Statistiken an, die beweisen, E-Mail-Marketing ist ein wertvolles Werkzeug für Unternehmen jeder Größe und jedes Sektors:
Ein Bericht des McKinsey Global Institute ergab, dass der durchschnittliche Interaktionsmitarbeiter schätzungsweise 28% der Arbeitswoche damit verbringt, E-Mails zu verwalten – was fast ein Drittel seiner Arbeitszeit ausmacht. Eine der Möglichkeiten, diese Zeit zu verkürzen, ist die Verwendung von vorgefertigten E-Mail-Vorlagen. Hier sind 10 grundlegende E-Mail-Vorlagen (basierend auf den Arten von E-Mails, die Marketingexperten wahrscheinlich wiederholt versenden werden), die Sie als Ausgangspunkt verwenden und an Ihre eigenen Marketingkampagnen und ausgehende Marketingkommunikation anpassen können.
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This summer has started quite productively for [Company] as we’ve been working hard on a few long-awaited updates to [Product] that make it stronger, faster, and more useful to you. The updates are now live and you can read more about them on our blog: blog post link
Here are our top 3 features from the past 3 months:
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I run co-marketing partnerships at [your company], a [what your company does] that’s recognized for [what your company is recognized for]. We have an audience of [audience persona and audience size] that has shown interest in [what their company does].
My team focuses on partnerships with companies like yours – we’ve also worked with [examples of other companies you’ve worked with]. I believe there’s an opportunity for us to partner on [asset you’d like to partner on] to [end goal you’d like to achieve].
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I’ve been a subscriber and a big fan of [Blog Name] for some time now – and I’ve especially enjoyed reading one of your recent posts about [details of a blog post]. I noticed there was no article covering [the aspect they haven’t covered]. So, I thought I’d write a draft and see if you would be interested in publishing it on your blog.
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Thank you for sending over the article on [article topic]. However, I will have to pass on this piece because it doesn’t completely meet our guidelines for guest posts. Besides, we already have a couple of articles about this topic, you can check them out here: links to previous posts.
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The text discusses the importance of email marketing for businesses in improving customer loyalty and increasing revenue. LiveAgent offers email marketing tools and integrations to help with marketing efficiency. It also provides a ticketing system for customer communication and support. The article provides helpful resources for eCommerce businesses on email marketing templates, obtaining customer feedback, and improving customer service. Overall, the focus is on the importance of personalization and customer satisfaction in successful email marketing.
The importance of email marketing for e-commerce companies is highlighted in the text, emphasizing its ability to build brand identity, improve brand awareness, and increase revenue. Personalized email templates for delivery notifications, returns, and post-purchase follow-up can build customer relationships and improve order processes. Email ticketing is also discussed as an efficient method of customer support through tracking and prioritizing emails. Agents can assign, answer, and close tickets to ensure smooth operation of customer support. Various email templates for e-commerce, including those for customer acquisition, delivery notifications, and return confirmations, are presented, highlighting personalized information and subject lines to improve order processes.
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